5 Min Read
Price & Promo Accelerator
A pricing and promotion intelligence solution to optimize price elasticity, consumer promotions, and trade promotions for maximum revenue.
Captures spend and outcome data from media, trade, sales, and category sources.
Provides SKU, pack, and retailer-level elasticity for precise demand insights.
Measures ROI of retailer promotions to maximize trade spend efficiency.
Evaluates shopper promotion ROI to ensure impactful consumer campaigns.
Defines optimal discount depths and mechanics to protect margins.
Turning Insights Into Smarter Pricing Decisions
The Price & Promo Accelerator transforms complex pricing and promotion data into clear, actionable guidance. By analyzing spend, sales, and promotional outcomes across channels, it uncovers how each SKU, pack, and retailer responds to price and promotions. AI-driven recommendations help teams make informed decisions, protect margins, and optimize both trade and consumer promotions.
With granular elasticity curves and ROI modeling, businesses gain confidence in every pricing move. Marketing, sales, and finance teams can align on strategies that drive growth, maximize incremental revenue, and reduce unnecessary promotional spend, turning insights into measurable business results.
Higher net revenue realization
Reduced promo leakage
Smarter pricing & promotions
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